Big Sean’s Co-Designed His Latest Merch Collection That Combines Fashion With Cookies
November 17, 2024
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Big Sean‘s latest merch collection may make you hungry…for cookies.
For ComplexCon, the rapper teamed up with Chips Ahoy! in celebration of its Chips Ahoy! Big Chewy Cookie.
The merch collection, which has cookie-inspired attire, was co-designed by the rapper himself and contains a Don Life t-shirt with the Big Chewy Cookie, a chocolate brown sweatshirt with the large cookie design, a oversized tote bag and a classic tin lunchbox. The collection officially dropped Saturday at ComplexCon, which is in Las Vegas this year.
“When thinking about bringing together BIG names for our Big Chewy Cookie launch, we knew Complex and Big Sean would be the best partners to help us make a splash in fashion and culture, while underscoring our passion for mouth-watering innovation,” said Jen Levin, Senior Brand Manager at Chips Ahoy!, in a statement. “At over three times the size of the Chips Ahoy! Regular Chewy Cookie, this shareable, on-the-go choice brings happiness with each big, delicious bite. Chips Ahoy! Big Chewy Cookie is made with Gen Z Chips Ahoy! fans in mind – so, collaborating with Big Sean at ComplexCon is the perfect way to share the product and exclusive merch collection with them.”
Big Sean added, “My new merch collaboration with Chips Ahoy! at ComplexCon is about bringing big flavor and bold style together. Debuting the collection for a brand I’ve loved for years at an event where culture and creativity collide, is particularly special. See ya’ll in Vegas!”
For fans not at ComplexCon, they can enter online for a chance to get their hands on the drop.