There is yet another twist in the ongoing feud between Drake and Kendrick Lamar. Drake has now filed a “pre-action” petition lawsuit against Universal Music Group as he accuses the company of allegedly inflating the popularity of K. Dot’s “Not Like Us,” a diss track aimed toward him. Drake’s label Frozen Moments LLC stated in the lawsuit that UMG used bots and payola to inflate the numbers for “Not Like Us,” which topped the charts over the summer.
UMG “engaged in conduct designed to artificially inflate the popularity of ‘Not Like Us’… including by licensing the song at drastically reduced rates to Spotify and using ‘bots’ to generate the false impression that the song was more popular than it was in reality,” the lawsuit states, per Variety.
