88rising’s Head in the Clouds Festival Returns to California for 2025 Event

Head in the Clouds is returning to its spiritual home of California for its upcoming 2025 edition. 

Head in the Clouds Music & Arts Festival, put on by music and media company 88rising and Los Angeles concert promoter Goldenvoice, will return to Brookside at The Rose Bowl in Pasadena for the weekend of May 31 and June 1, with G-Dragon, 2NE1, Dean, and DPR Ian set to headline the event.

The two-day affair will also feature Rich Brian, a Porter Robinson DJ set, a long-awaited reunion of Higher Brothers, and 88rising’s 10-year Anniversary Finale, though specifics are yet to be announced as to what it will entail. 

The list of headliners also features a “mysterious set” described only as ‘The Magic Show?!?’, with a press release noting it “calls to mind a certain similarly titled smash album”. Online speculation has already arisen as to whether this will be a set from 88rising artist Jackson Wang, whose 2022 album Magic Man resulted in a Coachella appearance the next year where he was joined onstage by magician Kevin Li.

As always, producers have promised to turn the Rose Bowl into a “celebration of Asian-centric music, art, and cuisine”. First launching in 2018 at Los Angeles State Historic Park, Head in the Clouds has since expanded globally, with events in Jakarta, Manila and China in recent years.

In 2023, it also ventured over to the east coast of the U.S., with the inaugural Head in the Clouds New York Music & Arts Festival marking a homecoming of sorts for 88rising, which was founded in New York City back in 2015. The New York debut welcomed NIKI, Rich Brian, Beabadoobee and more.

Presale registration is live from today (Feb. 4) with the general on-sale launching Feb. 7 at 11 a.m. ET and tickets can be purchased at the festival website.