FUBU founders Daymond John, Keith Perrin and Carlton Brown sat down for an interview on the latest episode of “Drink Champs” and spoke candidly about the impact of homophobia on their brand. As the group looked back to the beginning of their journey in fashion, they remembered how uncommon it was for men to invest in the industry.
“When we were coming up and we were doing clothing, hip-hop was very homophobic,” John said on the show, as reported by Revolt. “And prior to us coming out — of course Karl Kani, Cross Colours — prior, the idea of a clothing designer was some flamboyant person in Europe. So, we were being almost harassed by some of our friends like, ‘Yo, [I] see y’all doing that clothing s**t. Yo, y’all alright?’ And so we came up by ourselves because nobody wanted to talk to us.”